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Search Engine Optimisation (SEO)

Search Engine Optimization (SEO)

So what is Search Engine Optimization (SEO)?
For search engines to pick up your website and show it as the top results in specific search results, there is a process of optimization that must occur. If this set of steps implemented correctly, it can set you apart from the millions of other mediocre search results that land on the 50th and 60th page of Google searches.

That’s a lot of searching going on, and most users particularly find their preferred content or answers browsing throughout the first page results of Google. So, what happens if you’re on the second or third page of these search results?

The simple answer… massive opportunity lost!


So, if you’re like the hundreds of clients who have entrusted Falco Digital with their SEO services, you’ll be happy to know that we only take on clients who we are confident will successfully populate to their first page of search engines in the most efficient time possible.

Our SEO Experts are some of the very best in the industry and are certified to deliver you the results you can feel confident will keep you within Google, Bing, Yahoo, and other engines good grace.

If your company or brand desires to attract more customers whether online or through a more traditional brick and mortar experience, ranking your website on search engines like Google is a necessity.

Don’t be fooled, search engine optimization has very little to do with creating an over the top website for your company or brand, it’s all about the customer experience.

Simply put, the easier your website is to navigate for the online user, the more engines like Google, Bing, Yahoo, will prioritize your site higher than those who ignore this fundamental principle.

Here’s what happens when your customer pays a visit to one of the search engines:
“Within a nanosecond, after a consumer enters a search request through the search engine box (let’s say Google) instantaneously pulls an inconceivable amount of data of web pages. These search results are typically ranked by relevance and popularity of that particular search topic. The more relevant the results the higher its ranking on the engines web page. This all makes for a whole lot of traffic.”

SEO is no small task and going at it alone can be a costly lesson for a company or brand. Search engines are ruthless when it comes to relevancy. There are no shortcuts or wizardry tricks that will position a company at the top of the list.

Google, Yahoo, and Bing all apply very complex algorithmic formulas that take countless variables known as search signals into high regard.

Be sure to check our stellar SEO services today. We do have a set amount of clients that we manage when it comes to SEO services as this sort of program is very time and labor extensive, and if we can’t do it right, we don’t risk it!